Mr. Martell accused me of poor research, but he himself appears to have mistakenly claimed that I was responsible for Ancient Aliens Debunked, Chris White’s documentary film with which I am not affiliated in any way: “he only causes negative views with his ancient aliens debunked.” However, his meaning is not entirely clear since the poor grammar and capitalization makes the sentence ambiguous.
So, I thought I’d share a few facts about Jason Martell, taken entirely from publicly documented sources. The following facts are derived entirely from Martell’s own statements in interviews he gave to the media and linked to on his personal website as well as statements from his several different web sites. Remember: Everything discussed below comes directly from Martell himself.
- Jason Martell is a coder who did the coding for several online dating websites, including AmericanSingles.com and JDate.com, via his employment at Spark Networks, a purveyor of niche-oriented online dating sites.
- Jason Martell was a senior developer for TagWorld.com, a failed social network.
- Jason Martell claims to be responsible for installing a tracking feature to enable JDate.com users to see how many people view their profiles.
- Jason Martell served as chief technology officer and co-founder of GodTube.com, a video sharing site for Christians, whose efforts to promote Biblical truth seem to conflict with Martell’s stated claim in Knowledge Apocalypse that the Bible was plagiarized from “Sumerian” sources inspired by aliens. He left the company to focus on his “current” project, which he will not reveal.
- Jason Martell’s former company, Big Jump Media, owns the trademark to the phrase “Jesus 2.0.” I cannot confirm whether Martell continues to be involved in the business, which was sold along with GodTube.com to Christian radio company Salem Communications in 2010.
- Jason Martell is or was the CEO of Booya! Media, an app-creation service. The last published reference to him as such was in 2012. I tried to call the company to confirm, but they only have voice mail, which sounded to me to be Martell’s own voice. The company web domain is registered to Martell at what appears to be his home address in Beverly Hills, CA.
- Jason Martell says that the most effective way to influence people is to appeal to their vanity.
“When people come to a site, they don't necessarily know why they’re coming. They don’t know what they're looking for,” Martel told CIO magazine in 2008, “so hold their hand. Tell them who’s checking them out and how to check other people out. […] The important thing is to keep experimenting with what we know about people and technology.”
GodTube.com received tens of millions of dollars thanks to a hefty 2008 investment from GLG Partners, a London hedge fund, now part of Man Group. Media reports have put this investment at anywhere from $17 million to $30 million. According to Forbes, shortly after the investment GLG saw a decline of 40% in funds under management, leading to the hedge fund managers being placed on probation with $1 in pay. (The decline was due to the financial crisis of 2008, not GodTube.com, despite Wikipedia claims to the contrary.) GodTube’s user base and revenue declined after losing 75% of its users in just one year following the GLG investment.
Interestingly, GodTube.com, founded by Martell, prohibits Martell’s own ancient astronaut claims from being reported on its website, as given in its original terms of service (since changed by Salem), which forbade any claim “contrary to the evangelization of Jesus Christ and His teachings, or constitutes blasphemy, or is otherwise offensive to our online Christian community.” Martell wrote that the “original source” of the Bible’s stories, like Noah’s Ark, was “Sumerian,” and that the Bible stories were really tales of the “Anunnaki,” whom he identified as extraterrestrials. He even asked readers to imagine if Jesus were “an Anunnaki” (plurals confuse him). GodTube.com also forbids members from engaging in online harassment and threatening behavior.