It’s astonishing to me that the sequel to Mermaids: The Body Found (2012) called Mermaids: The New Evidence (2013) racked up the highest ever ratings for Animal Planet, with more than 3.6 million people tuning in to watch the network lie to viewers about the existence of mermaids. That’s more than watched the first mermaid film last year. It’s also disturbing because Animal Planet failed to disclose until the very end—and then only in a brief flash—that the documentary was a complete and total fake. That’s what makes this show different from programs like the Science Channel documentaries that imagine what it would be like to discover alien life; those were presented as “what-if” very plainly. Previous to this, Animal Planet’s highest rated show was another fake documentary, about dragons, which at least was advertised as a fake. They even called it Dragons: A Fantasy Made Real (2005). This time Animal Planet accused the U.S. government of a conspiracy to suppress the truth about mermaids, offering a (fictional) claim that the Justice Department and Homeland Security suppressed the website revealing the truth about mermaids—just like the Forest Service allegedly “suppressed” Scott Wolter’s research in the Maya of Georgia and the CIA allegedly “suppressed” Robert Temple’s research into amphibious, ocean-dwelling aliens from Sirius, which would be… wait… mermaids! My God, they’re on to something! The fallout from this act of corporate irresponsibility is a very large number of people—exactly how many it’s impossible to say—who believe that mermaids are real because the TV told them so. Apparently the Twitter hashtag for #Mermaids has yielded a shocking number of people who took the documentary for true, if we can use that as a representative sample. A sports reporter witnessed the Anaheim Angels debating whether mermaids were real after the show aired, and today a marine biologist spent an entire magazine article trying to explain why it’s not OK for TV to let people believe a fairy-tale version of science. Here’s one tweet I found from an 18-year-old girl, and it appears to be completely serious:
Animal Planet began retweeting others who believed the show was real, lending an additional level of credibility to the program.
And what did the show’s creator, Charlie Foley, tell ABC News? “We wanted people to approach the story with a sense of possibility and a sense of wonder, and hopefully that’s what Mermaids allowed viewers to do: suspend disbelief.” He repeated these claims elsewhere, defending the use of the documentary format because it helped people “believe” in the reality of mermaids. Does this sound familiar? It should because these are the same arguments that the History Channel and H2 make for showing programs that declare aliens the creators of humankind and the Jesus Bloodline the rightful rulers of America. A History spokesperson told me point blank that while they value truth, they believe their shows are intended as entertainment and that the audience is smart enough to draw their own conclusions. Mermaids proves that television retains the trust of many who accept what it says because it was “as seen on TV.” We can laugh at the people who were taken in by Mermaids, which at least had a disclaimer at the end, but how much more damage is done by irresponsible “documentaries” that claim to be true?
26 Comments
Coridan Miller
5/30/2013 08:46:45 am
I enjoyed the dragons one because it wasn't "dragons are real" it was "if dragons were real how would they work?"
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Dan D
5/30/2013 10:34:07 am
If the disclaimer was shown a little more boldly and for more than a few seconds at the beginning of the telecast, I think the viewer numbers would've been far less.
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charlie
5/30/2013 11:16:14 am
Jason,
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charlie
5/30/2013 11:17:34 am
I forgot to add that TV is all about ratings and this show and the ratings for it just prove this.
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5/30/2013 03:28:45 pm
Some marine biologist friends of mine had a live tweeting snarkathon while the show was on and had a constant stream of indignant interruptions saying "U R not so smart." My favorite was someone demanding to know, if they're not real, why is there enough evidence for a second show?
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Paul Cargile
5/31/2013 03:01:44 am
This is also a failure of the US education system.
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Steve
6/4/2013 03:44:42 pm
Paul said, 'This is also a failure of the US education system.'
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Titus pullo
6/7/2013 03:24:44 pm
Not sure I would point to the secs of the dept of education. Not one seemed to have a serious degree in the hard sciences or engineering. And given say bill Bennett's belief in deficit spending, central banks, and wilsonian foreign policy..they prove u can get an education but still be for crank theories. Look at depths of sociology and most of social science which pushes the worst form of theories which are not testable and are more of a political ideology based on envy and hate..as was eugenics. No going to a prestigious university doesn't mean you have critical thinking skills.
Dee W.
9/2/2013 06:53:55 am
What in the world do the "credentials" of the Education Secretaries have to do with the quality of the education system? What a ridiculous argument.
Uncle Ron
5/31/2013 04:35:55 am
God knows I am about the last person who wants more government regulations and intrusion into our lives, but this drivel should be required to include a disclaimer when returning from each commercial break: "The material in this program is not factual and is intended for entertainment purposes only." Just as responsible broadcasters often show the "Parental Discretion Advised" warnings for violent or sexual content. Of course then no one would watch - a win either way.
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Graham
5/31/2013 07:23:38 pm
The program should have started with a disclaimer like that and also incorporated the words that "Any resemblance to actual organizations is pure co-incidence and does not reflect on the views and actions of the actual organizations."
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Titus pullo
6/7/2013 03:27:17 pm
Yet we never get a disclaimer from any of the "economist" on the business channels or when bernanke speaks his rubbish. Natural rights allow idiots to say what they want. Cramer screaming to buy buy buy...haha
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Tara Jordan
5/31/2013 05:28:39 am
Most of this idiotic pseudo scientific programming garbage comes from the US."Made in the USA",thanks for making the world dumber one step at a time....
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Jon B
6/1/2013 01:03:57 am
I am going to admit to being at least partially had by this. No, I didn't think mermaids were real, nor did I buy into much of the "evidence". I did, however, think this was a real documentary. Well, real to the same extent that Ancient Aliens, America Unearthed, and Finding Bigfoot are real.
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RLewis
6/2/2013 03:48:04 am
I disagree with most of you. I want to see more of this. By this, I mean realistic-looking programs that later ARE ADMIITED BY THEIR CREATERS to be complete fantasy. The more people it fools, the better.
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Varika
6/2/2013 11:58:03 am
The problem is that, much like in 1938 with Orson Wells' production of War of the Worlds, the show was "admitted by their creators to be complete fantasy" in a way that is DELIBERATELY meant to be missed. In 1938, we had mass hysteria in the streets. To be honest, I find that reaction to be less harmful than the backlash to actual scientific research based on the mockumentary.
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6/2/2013 01:35:54 pm
Wow, again. This really shows just how hollow the "it's just entertainment" claim really is.
Sticker
6/2/2013 04:09:43 am
One thing I think is important to keep in mind is that it isn't just adults (whose willful ignorance we can scoff at) who are watching these shows, it's also perfectly intelligent children who just do not have enough life experience to know better, and may now grow up with all manner of lurid misconceptions about history and science because of these crooks. After this show aired, one of my students came to school and announced, to her classmates' enthusiastic awe (and my exasperation), that scientists now believe that mermaids are real. I spent a chunk of class time arguing about standards of scientific evidence and media corruption with 3rd graders, to, I'm afraid, limited effect. Which is more compelling at 9 years old --- contemplating a world is full of magical creatures hidden by the government, or spending some time doing research and thinking critically as your stodgy old teacher asks? This is why this sort of thing really isn't funny to me. It's cynical producers trying to make as much money as possible by purposely misrepresenting fiction as reality to a credulous public --- including, most immorally, the vulnerable minds of the young.
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6/2/2013 08:05:14 am
Wow. This is why I keep talking about the moral and ethical responsibilities of those who communicate with the public--in contradistinction to their legal right to lie their faces off.
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RLewis
6/2/2013 01:11:23 pm
I think it's pretty dicey to start making moral and ethical requirements of the various forms of public communication. With worldwide satellite TV and the internet, it's impossible to police all of the outlets - let alone set the standards.
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6/2/2013 01:29:40 pm
I don't mean that moral obligations should be translated into legal requirements; I'm talking in the general sense of the moral feelings corporate executives should (but don't) have as human beings. I wouldn't want government regulation of TV content; but I think that those who communicate with the public have a moral responsibility to consider the consequences of their actions. As the Bible said, from those to whom much is given, much is expected. Or, as Spider-Man's Uncle Ben put it, with great power comes great responsibility.
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RLewis
6/2/2013 01:50:04 pm
"Who knows what evil lurks in the hearts of men? The Shadow knows... " 6/2/2013 02:19:15 pm
It *is* true that making money is the current object of TV regardless of ethics; it *ought* to be the case that a consideration consequences should play a bigger role in considering what to show. You can't impose morality on anyone, though, and I am under no illusion that any money-making venture would ever choose social responsibility unless there were profit in it.
Meh
1/28/2014 03:54:42 pm
Has anyone stopped to ask: Are they just suggestion that a creature once existed to create the myth?
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Kari Brand
4/15/2014 06:52:23 am
That's my tweet and I think it's complete garbage that they're allowed to make false documentaries like that. Discovery channel is supposed to be a reliable source of information not a bunch of bull crap.
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lisa
7/4/2016 07:15:24 am
Lol bullshit for bullshit tv programs.
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AuthorI am an author and researcher focusing on pop culture, science, and history. Bylines: New Republic, Esquire, Slate, etc. There's more about me in the About Jason tab. Newsletters
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