Promotional Copy for Lue Elizondo Memoir Offers Little That Is New or Substantive

Several online retailers posted what they say is the promotional copy for UFO celebrity Lue Elizondo's long-delayed memoir, apparently titled Disclosure. Elizondo signed a deal two years ago with William Morrow, an imprint of HarperCollins, to write an account of his time hunting UFOs on the government's dime, and the book has had a couple of potential release dates that never happened, the most recent being October of this year. The new promotional copy suggests that Elizondo won't be bringing much new to the table since the promo copy has nothing to plug but hoary old chestnuts and familiar favorites:

​The Roswell crash site. The Phoenix Lights. Area 51. Sightings, conspiracies, glimpses of the unexplained. Decades of questions unanswered.

Forget what you think you know about Unidentified Flying Objects.

On 25 June 2021, the Pentagon released an historic report confirming 144 incidents of 'unidentified aerial phenomena' (UAP) with no easy explanation. The US Navy and Air Force have confirmed ongoing sightings of bizarre objects moving at blinding speeds - often around nuclear and defence sites. Barack Obama has publicly acknowledged the concern.

Luis Elizondo spent an accomplished military career hunting drug traffickers and terrorists, before being posted as Director of US Government's highly sensitive Advanced Aerospace Threat Identification Program (AATIP) in 2008. In that capacity, Elizondo led an international effort to study UFOs around the world.
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Shocked by what they found, Elizondo told his commanding officers: the world needs the full truth. When Elizondo's superiors refused, he resigned his post in order to go public. Since then, he has led the global disclosure effort.

- Are we alone?
- Are governments in possession of wreckage?
- What do we know about the science and tech of UAP?
- Have UAP compromised our nuclear weapons caches?
- What's inside a UAP?
- Where do UAP go between sightings? Do they have a base, or do they live among us?
- And the biggest questions of all: Who. Are. They?

As a civilian with high-level national security clearance, Elizondo is widely viewed as the world's most credible authority on UAP and UFOs. This memoir reveals groundbreaking - even shocking - details of what AATIP learned, and the profound implications, not just for humanity but for everything we think we know about our lonely place in the universe.

That's the best he could do? Barack Obama speaking on a late night comedy show? Doubling down on his still-unproven claim that the UFO investigation he supposedly oversaw was an official government program and not, as evidence suggests, his own personal hobby? And that list of questions! Notice that they are presented as queries, with no suggestion that Elizondo has any answers. 

The promotional copy is surprisingly weak for such a high-profile book, and it highlights no original evidence or compelling science that would support what seems like it will be a lengthy discussion of feelings and fantasies. Typically, the PR for an "important" book would seek to emphasize the news value of the volume, the original material reported for the first time, and the dramatic new revelations that set it apart from competing titles. This one begins with recycled topics Elizondo had no part in and then becomes progressively more generic and non-specific. Not a promising start, but perhaps it's the best the marketing team could do with whatever Elizondo wrote. 

We shall see when the book finally hits shelves, someday.